3pointD.com

French electro-groovologists Air are bringing their new album, Pocket Symphony, to the virtual pocket world of Second Life, according to a press release. (This is cause for great rejoicing around the offices of 3pointD, where Air is in heavy rotation.) “On the occasion of the release of their fourth album, ‘Pocket Symphony’ [which came out last week], French band Air opens »a listening room in Second Life«. In this 3D rendering of the album’s visual art, you will be able to sample the 12 tracks of Air’s ‘Pocket Symphony’, watch the video of the album’s first single ‘Once Upon a Time’, as well as a short documentary about ‘Pocket Symphony’, get information about the upcoming Pocket Symphony European tour dates, access the band’s weblinks and subscribe to Air’s newsletter.” Sounds like a nice full-function fan site within Second Life. There have been major label projects like this in Second Life for almost a year, but there seems to have been a lull recently. Nice to see them coming back around, as this kind of social media sharing is one of the things a 3D virtual world is best at. I’m still in Texas, so I can’t check it out, but I urge our listeners to dial over to the »Air listening room« and start listening.