Posted Friday, January 26th, 2007, at 4:21 pm Eastern by Mark Wallace

The Virtual Economy Research Network flags a report from a Swedish newspaper (in Swedish, of course) to the effect that Sweden will establish an official “embassy” in the virtual world of Second Life. “the facility will not deal with passports or visa applications like a normal embassy, but rather acts as a marketing outpost for Sweden designed to reach the digital generation. The idea is being developed at Swedish Institute instead of the Ministry of foreign affairs,” VERN reports. And why not? If it works for CBS, it could well work for Sweden.


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