3pointD on July 26th, 2007

Sheep Launch New Second Life Shopping Site

Posted Thursday, July 26th, 2007, at 8:32 am Eastern by Mark Wallace
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Electric Sheep Company launches new shopping site for Second LifeThe Electric Sheep Company (which sponsors 3pointD) yesterday launched its new shopping site for the virtual world of Second Life. Known as OnRez, and launched with little fanfare, the site really constitutes the migration and overhaul of the old SLBoutique (which now redirects to OnRez), one of SL’s longest-standing shopping sites. The Sheep bought SLBoutique early on in the company’s history, and had been struggling with its codebase ever since. OnRez represents the chance to get new users interested in the Sheep’s Web-based services, and as such is an important step forward. Will it work? (more…)

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