Posted Wednesday, August 16th, 2006, at 7:34 pm Eastern by Mark Wallace

Ralph Lauren store in Manhattan with touchscreen window shopping interface

I’m not sure if this is an example of the real world going virtual, the virtual world going real, or something in between or some combination of the two. In any case, it looks like you can now go window shopping in a new way at the Ralph Lauren store in Manhattan — meaning you can browse and purchase Ralph Lauren goods via a touchscreen interface and credit card reader built into the window of the store. The window was reblogged by SharkRide from a FutureLab post, which says it was apparently developed in-house at Ralph Lauren. The future of shopping? Or just a good way to avoid long lines? Couple this with a bodyscanner that produces an avatar that can try on the clothes, and you’ve really got something.


TrackbackURL: http://www.3pointd.com/20060816/rethinking-window-shopping-at-ralph-lauren/trackback/

3 comments:

Note: To combat spam, the word "porn" and the names of various prescription drugs are blacklisted. Posts containing those words will be lost. Other comments may be held for moderation.


mobile phone