3pointD.com

Just heard from Justin Bovington of Rivers Run Red on the follow-up questions I had about his company’s bringing Swedish social-networking community PlayAhead into Second Life. According to Bovington, Rivers is going ahead with the project while consulting Linden Lab as little as possible. “We’re attempting to do everything we can within the parameters of the current feature set,” Bovington said in an email. “We’re looking at working with the development of the Linden Lab road map. We appreciate that Linden Lab are developing everything they can, as fast as they can.”

Bovington also confirmed that the June launch of the project will be on the main Grid. He added, though, that PlayAhead is looking at the option of a Teen Grid version, depending “on the project and the demands of their user base.”

As to whether PlayAhead members will get a special last name, “thats still not 100 percent clear,” Bovington said. “It’s about time we can control our own naming and even purchase a set of names exclusive to projects or clients.” (We concur.)

Bovington also pointed out that SL residents Mistress and Torrid Midnight have “joined us as fashion designers. They’re both developing exclusive and original clothing content.” 3pointD wishes them and the project well.